Serpil Timuray

Serpil was appointed to the Board of British American Tobacco p.l.c. as an independent Non-Executive Director on 4 December 2023. She is a member of the Nominations and Remuneration Committees.

Serpil brings to the Board proven international CEO expertise in delivering large-scale transformations and growth in complex, regulated, and competitive markets, with experience spanning across technology, telecommunications, and fast-moving consumer goods sectors in Europe, Africa, Middle East, Asia, and Pacific.

From 2014 to 2025, Serpil was a member of Vodafone plc’s Group Executive Committee, holding senior leadership roles including CEO of Vodafone Investments, CEO of Europe Cluster, CEO of AMAP Region (Africa, Middle East, Asia, Pacific), and Group Chief Commercial and Strategy Officer. She joined Vodafone in 2009 as CEO of Vodafone Türkiye, having previously served as CEO of Danone Dairy Türkiye from 2002. Her formative career was at Procter & Gamble, progressing through various marketing roles to the Türkiye Executive Committee.

Serpil previously served as an independent Non-Executive Director of Danone Group plc (2015–2023), where she chaired the Corporate Social Responsibility Committee, and has held chair and non-executive positions at multiple listed companies and joint ventures, including Vantage Towers, Vodafone Shared Operations Ltd, VodafoneZiggo, TPG Telecom plc, Vodacom Group plc, Safaricom plc, Vodafone Qatar plc, and Vodafone Egypt.

Serpil is a committed advocate for diversity and innovation. She is the Founding Chair of the global ChangeTheFace Alliance; a member of the World Economic Forum’s Digital Leaders of Europe and Young Global Leader Alumni; and a board member of the World Turkish Business Council.