The Smokeless Word – Mauricio Cantisani

Kingsley sits down with Mauricio, BAT’s very own VP Agribusiness LATAM South & Global Head of Agronomy Development, to discuss how we are navigating the regulatory environment while future-proofing our most vital supply chain.

From Brazil’s role as a major tobacco exporter to efforts to combat illicit trade and the ongoing challenge of advocating for Tobacco Harm Reduction, this episode is packed with invaluable insights into the digital future of the field and the strategic patience required to lead change.

Join Kingsley and Mauricio for an essential conversation on why, despite the hurdles, Brazil’s future remains bright.