
Building A Better Tomorrow™
We have a clear purpose to build A Better Tomorrow™ by reducing the health impact of our business.
New category performance driving faster transformation
BAT has released its 2022 First Half Pre-Close Trading Update. Click to read more, including a statement from our Chief Executive, Jack Bowles.
Showing our solidarity with Pride
Each June we nightly light up our London HQ in rainbow colours to celebrate Pride month.
Innovation Hub reaches milestone
Half-way point ceremony for phase 1 of new A Better Tomorrow™ Innovation Hub in Italy.
Podcast: Building A Better Tomorrow™ - Responsibly
Our final episode of the season focuses on our Legal and External Affairs function and features a panel discussion on how BAT is building A Better Tomorrow™, responsibly.
Vaping facts campaign launched in Canada
Imperial Tobacco Canada, a subsidiary of BAT, has launched a campaign to highlight the facts and science of vaping.
The next stage of our transformation
BAT is entering the next phase of its transformation journey towards A Better Tomorrow™ – Faster Transformation – our Chief Executive, Jack Bowles told analysts and investors.
Focus on innovation
How science and innovation are building A Better Tomorrow™


Using science to increase understanding
World-class science
Science and innovation are at the heart of our transformational journey as we continue to build A Better Tomorrow™ by reducing the health impact of our business. Hear from our Director of Scientific Research, Dr David O’Reilly
Sustainability spotlight
Our moves to a more sustainable future will be catalysed by our people, culture and ethos
What ESG means to BAT
ESG at BAT means building A Better Tomorrow™ not just for us, but for all our stakeholders.
Video: Our 20th consecutive year in the DJSI
BAT has been named in the Dow Jones Sustainability Indices for the 20th consecutive year and, once again, is the only tobacco company to be included in the prestigious DJSI World Index.
Our progress and reports
Follow the growing momentum of our transformation in our suite of reports
Annual reporting
View our latest Annual Report as a PDF download, and access previous years' reports.
Sustainability reporting
Our ESG Report outlines how we are putting sustainability front and centre of our business.
Latest news releases
Latest stories and features

Showing our solidarity with Pride
Each June we nightly light up our London HQ in rainbow colours to celebrate Pride month.

Innovation Hub reaches milestone
Half-way point ceremony for phase 1 of new A Better Tomorrow™ Innovation Hub in Italy.

Our journey to a greener tomorrow
As a business that depends on natural resources, we take an active approach to reduce our environmental impact.