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Diversity initiatives

Embracing a range of nationalities, cultures and perspectives

A brief snapshot of some of the initiatives that help BAT stand out from the rest.

B United – our LGBT+ network

B United is a self-governed global community of lesbian, gay, bisexual, and trans (LGBT+) employees, and their allies, working across the BAT world.

The community strives to develop and nurture an even more inclusive and welcoming culture for all LGBT+ employees. This means fostering an environment in which all employees are comfortable being themselves and can realise their full potential at work.

B United provides emotional support for its worldwide network by offering mentoring and support and providing a safe forum to share experiences. On a practical level the network provides advice to the business around international assignments, as well as offering help to line managers who may have queries around sensitive matters concerning LGBT+ employees.

You can read more about B United in our news and features section, as well as an interview with one of the community's members, Natalia

Proud to B United

BAT’s LGBT+ employee network – B United – strives to develop and nurture an even more inclusive and welcoming culture for all LGBT+ employees.

Women in STEM

We launched our Women in STEM (Science, Technology, Engineering and Maths) initiative in July 2019. Using external partnerships and internal learning and development platforms, the initiative aims to attract, develop and retain more women across our Research & Development, Operations and Information & Digital Technology (IDT) functions.

In the UK, we have joined WISE , an organisation that enables people in business, industry and education to increase the participation, contribution and success of women in STEM roles by organising knowledge-sharing and networking events, training and webinars. In 2020, we became official signatories to its 10-step framework, which provides evidence-based action, knowledge, and tools for achieving gender balance in the STEM workforce. These types of partnerships, which we are looking to implement in key hubs across the business, will also provide female employees with the opportunity to widen their network and interact with peers from other companies.

Read more about our Women in STEM initiative.

Introducing our Women in STEM initiative

Hear from some of our women who are in ‘STEM’ roles at BAT, talking about the importance of the initiative and working for BAT as a STEM professional.


In January 2019, we introduced a new range of benefits that will help new parents at BAT balance their home and work lives during the first year of parenthood, wherever in the world they are based.

The initiative – called Parents@BAT – offers a minimum of 16 weeks’ fully paid leave for new mothers and adoptive parents and a return-to-work guarantee. It also includes flexible working opportunities and an online advice service offering coaching support.

Parents@BAT continues to offer significantly better terms than existing legal requirements in a number of our markets. The minimum 16 weeks’ fully paid maternity leave element of the initiative goes above and beyond local requirements in 26 countries, including: United States, Indonesia, South Korea, Taiwan, Nigeria, Argentina, Algeria, Morocco, Egypt and Pakistan.

You can read more about Parents@BAT here.

Celebrating our female scientists

We marked International Day of Women and Girls in Science 2021 by celebrating the achievements of our female scientists and shining a spotlight on their world-class research. Our pioneering women were also showcased in a national Women in STEM campaign in 2020.

Watch  our video below to find out more .

Celebrating our women in Science

A focus on some of the brilliant women who are helping to accelerate our A Better Tomorrow™ transformation.

Women in Leadership

Our Women in Leadership programme is one of the ways we support women’s progression into senior roles. The programme offers training, mentoring and other types of career support for high potential female employees around the Group.

Its purpose is to accelerate the performance and potential of female talent through:

  • Enhancing leadership behaviours to support career progression
  • Unlocking full potential earlier in careers
  • Strengthening networking

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