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New products, enabling choices

We are committed to researching, developing and commercialising less risky alternatives to regular cigarettes.

Supporting farmers, sustaining communities

We are committed to working to enable prosperous livelihoods for all farmers who supply our tobacco leaf.

Raising standards, leading the industry

We are committed to operating to the highest standards of corporate conduct and transparency.


GRI materiality, index and boundaries, as well as our reporting against the G4 economic, social and environmental indicators.

Independant Assurance

Ernst & Young's assurance statement and observations and areas for improvement, as well as BAT’s response to assurance.

Sustainability report

Find our latest Sustainability Summary and Focus Reports available as short print documents and interactive PDFs including additional animated content and videos.