british american tobacco p.l.c. sustainability report 2010 - Your Voice 2010 data

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Sustainability Report 2010

'Your Voice' biennial employee opinion survey

British American Tobacco vs Towers Watson global FMCG benchmark. Category scores ranked by difference from benchmark. ‘Difference from benchmark' bars above 2 indicate a statistically significant difference.

 Percentage
favourable scores
Difference from benchmark
Guiding principles 76%+7
Strategic leadership 74%+7
Performance and reward 62%+6
Communication and information 74%+5
Innovation 69%+5
Developing talent 66%+5
Corporate responsibility 77%+4
Efficiency and productivity 72%+3
Engagement 78%+2
Managing growth and change 69%+2
People leadership 69%+1