british american tobacco p.l.c. sustainability report 2009 - Malaysia's afforestation programme


British American Tobacco Malaysia’s afforestation programme began in 2002 in response to mounting concern about the deforestation taking place in East Malaysia.

By 2009, a total of 6,000 hectares of various species of trees had been successfully planted – the equivalent of over 8,000 football pitches. An independent third party auditor, SGS Forestry, conducts annual checks to verify the net hectarage of surviving trees and growth rates.

Continual monitoring and maintenance are also required to ensure that the trees grow to maturity. This is undertaken by the company’s afforestation project partner, TSH Resources Berhad.

British American Tobacco Malaysia will maintain this programme and monitor its progress. At its current level of success, the programme would enable the company to claim carbon neutrality until 2024.