Scope of our corporate behaviour data

All data relates to the BAT Group and covers the calendar year 1st January to 31st December. Details of the source and scope for each of our key metrics are provided below.

Definition Scope
Standards of Business Conduct

Number of established breaches contrary to our Standards of Business Conduct (SoBC)

% of employees who completed SoBC formal sign-offs

All BAT Group markets and employees worldwide, excluding Reynolds American Inc.(RAI), the US business we acquired in July 2017, as we continue the integration.

Human rights

Non-agricultural suppliers assessed for human rights risks, as a % of total procurement spend, as part of our supply chain due diligence programme

Number of independent non-agricultural supplier audits conducted

All suppliers of non-agricultural direct product materials to BAT(excluding RAI), such as filters, paper, packaging and batteries; and strategic global suppliers of indirect goods and professional services.

Marketing Principles

Number of cases of partial or non-adherence to our Marketing Principles identified through self-assessments and market audits.

All BAT Group markets, excluding RAI.
Youth access  prevention (YAP)

Percentage of markets required to undertaking activities based on our global guidelines

All BAT Group markets, including RAI.

Under our previous youth smoking prevention guidelines, this excludes BAT markets that were unable to conduct activities due to political instability; because they operate solely through a distributor; or where local legislation bans YSP activities. These markets represented less than 15% of our 2017 sales volume.

The YAP Guidelines came into effect in January 2018, and we will report our adherence to these and YAP activities in our next report

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