No. There are considerable differences of public opinion about how far individual choices and behaviour should be restricted or regulated. The issues apply to many everyday aspects of life, such as eating certain foods, smoking, drinking alcohol and so on. In our view, it is perfectly reasonable for adults to make their own decisions on whether to partake in risky activities, whether that is smoking or anything else. Most people in societies around the world also take this view. That is why it is important, taking the realistic view that many adults will continue to smoke, that all parties involved come together to find ways to reduce the health impact of tobacco use.