On 11 October 2011, the Group completed the transaction to acquire 100 per cent of the privately owned Productora Tabacalera de Colombia, S.A.S. (Protabaco), for US$461 million. The business has been integrated with the existing British American Tobacco business and from 1 January 2012, it is operating as one business.

In 2010, the Group sold its Belgium distribution business, Lyfra NV; withdrew from distributing phone cards in Brazil; and its Gauloises licence agreement applicable to Germany was terminated.

The Group also terminated an arrangement whereby it distributed product on behalf of a third party in Norway, effective from 1 July 2011.